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Home » Event Moment: Vixxo’s Bobby Hunnicutt Defines How VITA Applies Custom AI to Increase Technician Proficiency 
AI and Copilots

Event Moment: Vixxo’s Bobby Hunnicutt Defines How VITA Applies Custom AI to Increase Technician Proficiency 

Cam SessingerBy Cam SessingerNovember 5, 2025Updated:November 14, 20251 Min Read
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In this moment, excerpted from the “Co-Creating Agents and Copilots with Vixxo” session, Bobby Hunnicutt, VP IT, Vixxo, explains what Vixxo Intelligent Tech Assistant (VITA) is and the use cases they’re focused on.

Key Takeaways

  • VITA’s focus: VITA is tailored to individuals who work with their hands and don’t necessarily embrace new technologies or different ways of doing things. “What we’re trying to solve is that we believe that these next-gen machines require next-gen service,” Hunnicutt says.  
  • From census to custom prompt: Using Starbucks as an example, Hunnicutt shares that VITA aims to help these types of workers get more proficient faster. They took a census of all the equipment that the technicians interact with — as well as manuals, diagrams, and more — and loaded them into a blob storage, then built a custom prompt on top of that. 
  • Output and goal: They were able to use this output for the technicians to ask questions and receive information in their own language. The end goal is to boost proficiency, fix problems faster, and reduce downtime.

watch the full session

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Cam Sessinger

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