Event Moment: Jacquelyn Polanco Turns AI Efficiency into Sales Buy-In at Texas Disposal Systems

In this main stage panel on reskilling for human relevance, Jacquelyn Polanco, Sales Administration Manager, Texas Disposal Systems Inc., shared how starting with clear employee benefits helped her team use AI to uncover sales opportunities, streamline contracts, and build broader organizational buy-in.

Key Takeaways

Start with the Employee Benefit: Polanco focused on “what’s in it for me” to build support for AI among sales teams and leadership. Connecting AI to tangible outcomes, such as more leads and greater sales opportunities, helped turn initial hesitation into interest.

AI Turns Hidden Data into Sales Opportunities: By combining AI, data mining, LinkedIn, and other tools, the team uncovered information that salespeople had previously struggled to find. That intelligence helps sales teams understand customer pain points before meetings and approach prospects with more relevant solutions.

Early Wins Build Momentum for AI Adoption: Starting with targeted use cases such as lead generation and contract support allowed the team to demonstrate measurable efficiencies before expanding further. As employees experienced the benefits firsthand, they began asking how additional AI tools could improve their work.

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